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Real Estate Developer Uses Facebook As A Crowdsourcing Platform

Brazilian real estate developer Gafisa decided to ask people directly, what they want in their new apartments? Launched last week, the Edifício Colaborativo (Collaborative Building) initiative transformed the company’s fan page on Facebook in a crowdsourcing platform, intended to harvest innovative ideas for a new building. — PSFK

Click here to visit the Facebook page.

via archinect.com

Filed under  //  amazingads   apartments   apps   cool   crowdsourcing   facebook   real estate   social  
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